The story topic that we chose was to do a story on was hospice. We intend to communicate that working where you help others gives you a better appreciation of life. From watching our video that audience will learn that giving isn't just about getting things in return. Everyone has people they know that have passed or are really old, the audience will care because the topic is relatable for everyone. In the critique that we had for the first rough cut, we had a lot of feedback. The feedback that we received was that, there was no grabber to make the audience wonder what the story was, the SOT or in the interviewee's interview there was unneeded parts, the voiceover wasn't in tone of what the topic is, and there needs to be b-roll that is authentic. With all of this feedback, we have worked on finding a part in the interview where we can use it as a grabber, we redid the voiceover so it is slower and in tone with the interviewee, and the b-roll, although it took long to plan and film it we got it done to the best of our ability. For the story overall, we tried to add more conflict so it would matter to the audience.
The purpose of the Digital Millennium Copyright Act (DMCA) is to find works that have been taken from the rightful owner. Copyright Infringement is a law that protects a persons work. This law means that you can not post someone else's work without getting permission or paying a fee. If you break this law, you can get sued by the owner of that work, and may have to pay for compensation. First time offenders have to pay 250,000 dollars and could get up to 5 years in prison. Second time offenders pay an additional 250,000 dollars and up to ten years in prison. One way you can get permission to use copyrighted materials is to contact the owner, negotiate payment that is needed and have the permission agreement in writing. Fair Use is where you can use parts of an individuals work without getting copyrighted. If you use a song lyric in a review you will not get copyrighted. If someone did a cover of a song on a platform that would be fair use, because they are not using the original track and are using their own voice.
It is essential to gain permission to film on location because if we don't we could be filming something that we are not allowed to film. Video release forms are used to make sure that we have written permission from the person we are filming. They are mandatory for professional video production because if we are filming someone that isn't 18 or older we would have written permission from both the minor and their parent/guardian. Regarding people of age, it is professional to have just so they know what they are agreeing to and what we are asking of them. The final critique results were surprising. Our video in the beginning according to my peers wasn't that great. All of the topic numbers were below 2.3, the story flow was bad, the voiceover was wasn't in the tone that fit the video, there was no b-roll so the editing technique rate was as low as the b-roll rate. My team could have improved on getting together and filming what we needed to film. We worked hard on getting the first and second interview shots, and the first set of b-roll. However, when it came down to it that's all we got done. The second better set of b-roll was never done because of how unprepared we were. I could address it in the future by doing what needed to be done regardless of who was free and who wasn't.
ALD 3.1 Evaluate the relationship between digital technology and criminal activity for its affect on the digital marketplace.
ALD 3.2 Evaluate legal and ethical behavior related to the creation, use, and distribution of digital content that minimizes the risk of legal or moral consequence.